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What Are The Basic Key Tasks To Drive Your Brand

What Are The Basic Key Tasks To Drive Your Brand

Business Tips

Driving a brand successfully involves a multifaceted approach … Driving a brand successfully involves a multifaceted approach that balances strategic planning, creative marketing, and consistent engagement with both the market and internal stakeholders. The...
Brand Building A Very Important Performance Metric

Brand Building A Very Important Performance Metric

Business Tips

Why Brand Building is a Very Important Performance Metric Brand building is indeed a critical aspect of marketing, and it involves creating a strong and positive brand image to influence customers’ perceptions and choices. While it might not be the only...
Write A Media Pitch

Write A Media Pitch

Planning For Media, PR Tips

First the Pitch, then the Release You have to learn to pitch before you can send out a press release, so here goes:             The pitching process is 98% preparation and 2% execution. This is critical and what truly leads to successful media placements.  Before you...
Top Trends for Small-Medium Businesses

Top Trends for Small-Medium Businesses

Business Tips

Stay Up-to-Date with Current Market Conditions and Trends Are you a small business owner? Keeping up with all of the current market conditions and new trends can be a rabbit hole for most. It also causes FOMO big time. How do you keep up without changing your own...
PERFECTING YOUR 10 SECOND ELEVATOR PITCH

PERFECTING YOUR 10 SECOND ELEVATOR PITCH

PR Tips

Your elevator pitch is a synopsis, a capsule that draws attention to who you are, what you do and how you benefit others — in less than 10 seconds. Think of it as your verbal business card. Let’s discuss how to perfect your 10 second elevator pitch....