


PERFECTING YOUR 10 SECOND ELEVATOR PITCH
Your elevator pitch is a synopsis, a capsule that draws attention to who you are, what you do and how you benefit others — in less than 10 seconds. Think of it as your verbal business card. Let’s discuss how to perfect your 10 second elevator pitch....
YOUR EMAIL SIGNATURE IS PR & A CTA
SAY GOODBYE TO SIMPLE EMAIL SIGN OFF’S I don’t know about you but, I’ve read, heard and watched all kinds of email marketing tips. As for email signatures, there are two camps: ‘keep it simple so that it will look personal, like a friend’ or the ‘use it for...
Help A Reporter Out
Ready to get more media coverage? Help a Reporter Out (HARO) connects journalists and bloggers with relevant expert sources to meet journalists’ demanding deadlines and enable brands to tell their stories. HARO distributes more than 50,000 journalist queries from...
How To Influence Consumer Behavior
How do you reach new audiences, drive engagement and influence how your customers feel about your product or service? You implement public relations. Why? Because you influence consumer behavior – and it can have a massive impact on the success of your business. If...